Many bloggers, especially the newbie, always fail to take advantage of the marketing. They are unable to figure out how to optimise their blog and its posts to make it SEO friendly. A study reveals that 65% of the bloggers do not update the content on their blog for more than 1 year.
Freshly updated content provides you the opportunity to rank high in search engines. In this post, we will get to know about the depth exploration of blog SEO tools.
No matter if you are a newbie or a veteran SEO marketer, Semrush is the most preferred general-purpose SEO tool. Semrush provides you with everything such as website audit, keyword research, keyword ideas, competitor analysis, backlinks, and much more. Semrush rush has huge data that is helpful in the SEO of your blog.
To be ahead of your competitors you can effectively use this tool, Semrush free trial allows you to take the trial and gives you time to decide whether you will go with their paid plan or not. You can even cancel the subscription between the trial.
Type: All Purpose SEO tool
Price: Premium Subscription
2. Readability Test Tool
When we talk about SEO we always discuss the importance of backlinks, keyword density, etc. One thing which we forget about blog SEO is whether your reader enjoys reading your content. Do they find content interesting and informative? Because at the end of the day, a blog owner wants an increase in the readership.
If you want to reach out to the larger arena then you should focus on the readability. Make your content easy to read and digestible through a blog writer app.
The readability test tool allows you to check your content readability score. This readability score tells how easily a reader can read your content piece. It is given out of 100, The higher readability score means it is very easy to read.
Type: Content Analysis
3. Google Search Console
If you are a serious blogger then Google search console should be the first tool that you look at when starting the day. Google search console gives you insight and the health of your website. If you look into the insight provided by the Google search console you will see the click, impression, and average ranking position of the keywords.
If any health issue occurs on the website then the Google search console (formerly known as the Google Webmasters tool) will notify you.
Type: Website Health and Crawling Analysis
4. Yoast SEO
Yoast SEO plugin is a fast tool that analyses and suggests the improvements needed with the webpage. If your blog posts have short or long titles, keyword density is too high, missing headings, a high number of words below the headings, etc then Yoast SEO will catch it. Before publishing the page you can check the errors caught by the Yoast SEO and make improvements as per the requirement.
Type: Website and Blog SEO optimization
Price: Free and Premium
Keyword optimization is a must when you write high-quality and informative content. It does not matter how far your post has social media reach but for the serious and long-term benefits, search engine ranking is crucial. Readers will read your content if they found through their queries in the search engine results.
KWFinder helps in finding the right set of keywords that people are searching for related topics. Keywords difficulty metrics show the difficulty in ranking the keywords and after analysing these metrics one can define their SEO strategy.
Type: Keyword research and Difficulty Checker
Price: Free with plan upgrade option
There are thousands of SEO tools available out there which can be used to create the SEO strategy that will make your blog successful. These tools are not the end, they are considered just as your helping hands, your hard work will pay off if it is used in the right way.